(-- F3 to save and exit --)

3. Strategy Development


Goals

Goals are þbig pictureþ wants, while objectives are
more specific and measurable.

Example goals include:


       *     SEPARATING YOURSELF FROM THE COMPETITION

       *     DEFINING AND DEVELOPING A UNIFORM IMAGE

       *     CREATING AN INDUSTRY SPOKESPERSON WITHIN
             YOUR COMPANY

       *     MAKING SALES CALLS MORE EFFECTIVE


Write down 3 - 5 goals you have. Don't just go for
þmore profits,þ instead, list goals that lead the
company toward better cash flow.


1.

2.

3.



         (-- F3 to save and exit --)